| About the author |
| John Samperi is head designer at Samperi Design, a graphic design studio in Sydney, Australia. http://www.samperidesign.com.au This article may be reproduced provided that its complete content, links and author byline are kept intact and unchanged. No additional links permitted. Hyperlinks and/or URLs must remain both human clickable and search engine spiderable. | |
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| Articles written by this author |
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| (Published: Tue, 03 Jul 2007 22:41:12 -0400) |
| Navigation and the Anxious Clicker |
| Of all the reasons why we leave a website, one of the most common, and least understood, is lack of trust. Mention trust and website in the same sentence and the conversation turns to content. Questions like: Is the site truthful? Is it trying to sell me? Is it promising an experience it cannot |
| Directory: Web Design |
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