A logo is a brand ambassador of your business that will be always there to talk on behalf of your company whether you are present there or not. A perfect corporate identity will provide strength, credibility and sales to your business by expanding the exposure to the millions of people.
I think same goes with a well-designed landscaping logo designs. These brand marks, if designed well, will do all the wonders to your business. Designing well means that a brand mark is not only unique, distinctive and enthralling but it is totally in accordance with the nature of this business as well.
There are certain features that one needs to consider while designing these corporate identities out of which some are:
Professional Graphic designers love to play with them as they get a wide variety of options to be used in them. You can include anything to everything in it and so you can use as many colors as you like. Green is the hot favorite when it comes to these business identities because a beauty of nature is often symbolized by this particular shade of color. Other colors that are frequently used are those that can be soothing and relaxing to the eyes.
When it comes to the objects, beautiful houses, greenery, skies etc are preferred by the professional graphic designers. In short, objects that provide picture perfect beauty that takes a viewer in the world of imagination are mostly preferred in them.
Abbreviations are avoided in landscaping logos so fonts are chosen very carefully. This tactic is especially used to emphasize on the name of the company. Fonts can be of any type ranging from bold, italic, contemporary or classic etc. The only thing which you should take care of is that they are clear and readable so that a viewer doesn’t find it difficult to read.
Use of slogans are considered good in these brand marks for they help in recognizing a brand head and shoulder above the rest. Therefore, it is always recommended to use small caption that helps in attracting the visitor’s attention. Slogans can be placed on any side of this brand mark as long as it is visible to the eyes. Make sure the corporate identity is not overshadowing the slogan in any way and try not to use more than three to four words in it.
The preceding four components are very important to create a perfect brand mark identity but make sure you are not trying your hands on it if you are not a trained graphic designer. The only solution to this problem is to hire the services of a professional graphic designer to help you craft a perfect brand image of your business. Moreover, you need to be very much careful while going for a service as well as there are so many out there claiming them to be the best.
In short, go through the above ideas before you actually go for your business identity.