An increasing amount of webmasters have the recurring dilemma on how to increase the flow of incoming traffic in the websites. During the past few years several methods have been developed in order to resolve this difficult situation. Though most of them would work there are those that wouldn’t make even a small bit of impact.
One of the methods that has instigated several success stories regarding traffic increase into websites is viral marketing. Viral marketing uses the tendency of a person to share something that he might find informative, entertaining or just incredible.
Several companies bank on this behavior in order to spread their products and increase the popularity of their company or their website. Viral marketing employs many mediums in tempting this behavior. It could be in the shape of an interesting story, an addicting flash game, an amusing video and many others that might have the potential to catch a person’s fancy.
This very ingenious form of marketing is typically very low cost and is a wonderful tool for any company to make use of. The benefits greatly overshadow the cost or efforts to initialize this scheme of marketing. Any website would greatly benefit from that viral marketing.
“Tell A Friend” Scripts
One of the most easy methods in viral marketing is to use what are known as “tell a friend” scripts. These are simple programming scripts that you can attach to your website’s programming. More generally, “tell a friend” scripts are installed in pages where a media is placed so that a person can easily send the media to any of his friends or members of his family.
The basic concept of “tell a friend” scripts is a form where a person may input his name, e-mail address, the recipient’s e-mail address and send the media to the intended recipient, very much like an e-mail with an attachment. As the recipient receives the e-mail he won’t consider the mail as spam because he would see the sender’s name as someone he or she knows and trusts.
“Tell a friend” scripts strongly eliminate the chances of being blocked due to the fact that they make use of the sender’s inputted information. This will then allows for wider spreading of this marketing method. It can sound quite sneaky but it is really very effective.
With the e-mail sent and opened, the sent media will be either read, viewed or played. Further, along with the mail would be a brief description of the company or site that sponsors the sent media. This will allow for the introduction of either the site, company name or its products. Then, along with it, maybe there might be yet other “tell a friend” scripts.
And the process will begin yet again. As more people tend to use the “tell a friend” script, an increasing amount of people will have knowledge of the existence of the sponsoring company or site. People who might read the ads inside the mail who liked what they saw would go and click on the link and then visit the site. This would then drive traffic into the site thus resulting to a great number of potential customers.
Availability of “Tell A Friend” Scripts
“Tell a friend” scripts are very simple and don’t require a complicated method of programming. In actual fact, you can just copy paste a script and simply put it on the intended page. Finding one can be even more simple. All you will have to do is go to a search engine and type in the search box “tell a friend script” then press enter or click on the go button.
In the search results page you will see several links that will direct you to a site where you can get some “tell a friend” scripts. It would just be a simple matter of looking and searching for the right script and copying it to your intended web page.
With “tell a friend” script viral marketing strategy, it will be possible for you to drive traffic into your site which could potentially spell profits for you. This can be a simple and harmless script that will offers great benefits for low costs coupled with some great creativity and foresight.
It is imperative that you remain patient when you use a “tell a friend” script. If your chosen media doesn’t get the expected mileage, it might take a while before it does get spread or shared. Nevertheless, quite surely, many people will see your ads and there is a great probability that they will visit your site thus considerably increasing the flow of your traffic.
Nora Roberts is contributing editor at WebDesignArticles.net. This article may be reproduced provided that its complete content, links and author byline are kept intact and unchanged. No additional links permitted. Hyperlinks and/or URLs must remain both human clickable and search engine spiderable.